FatMax Xtreme Tape RuleBladeArmor™ coating on the first 6" maximizes durability of hook end. High-visibility Mylar® polyester film extends life of entire blade and improves measurement visibility. Cushion grip provides comfortable, slip-resistant hold. Specially designed hook grabs on side, top or bottom for versatility. Blade Finish: Mylar Coating; Blade Length: 30 ft; Blade Width: 1 1/4 in; Case Material: ABS; End Type: Hook; Finish: Chrome; Stud Markings: 16 in, 19.2 in; Weight: 1.60 lb.